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Illustration for article titled Keep it kind online, yall

After a bad week for women being harassed online (I know - every week is a bad week for this) in New Zealand, some friends of mine started a campaign for basically not being a dick on the internet.


The idea is based on the research that the mere act of saying you will be good actually has an impact on behaviour.

It launches today!

It would be really cool if we could take this thing global.

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