Based on their own BS marketing tale about said Traveler, it should be ELUSIVE, not ILLUSIVE. That is, he is hard to catch and avoids providing answers when asked direct questions, as opposed to, say, being an actual illusion.

Now leave me alone to enjoy my grapefruit shandy, which, if it weren't so tasty, would be cause for an annoying grammarian letter-writing campaign. I'd probably be the soul writer, but whatever.

Additionally, the farm down the street is selling "PLUMBS." And it's such a cutesy and well-made sign, too. Lead is not edible, and I doubt they're selling multiples of this lady.

Grammarians, untie!