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Tom Hiddleston starts the next ice bucket challenge

Thanks to a challenge from fellow actor Damien Lewis, Hiddleston agreed to record a video for #EBTongueTwister. These videos raise awareness for the rare genetic skin disease Recessive Dystrophic Epidermolysis Bullosa, whose complicated name inspired the "tongue twister" concept. Think Ice Bucket Challenge, but more suited to February weather


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