Yahoo Japan has got you covered. Today is the anniversary of the tsunami that caused the Fukushima disaster. Today, they are donating 10 yen (about a dime) for every search of β€œ3.11” .

I know, it sounds like bullshit, but you get a confirmation on the search engine itself:

Today, people who have searched for keyword β€œ3.11"

10 yen per your alone is, from Yahoo! Search

It will be donated for reconstruction assistance.

is what the bottom bit says.

This may be the only time EVER that this kind of thing isn’t a stupid hoax. So please search, pass it around, whatever.