There is NO lag. People want their questions answered with a quickness, because if they didn't, they would wait until Monday at 9am and email like a person without a need for an immediate response. They would call during "normal business hours" and talk then. They wouldn't Facebook message twice in a few hours!
What does this mean? It means I NEED correct info about upcoming events, dates, times ... It means that if my information is incorrect, if you give me the wrong date, or if the date and day don't match ... I'm FUCKED. It feels like a small thing but it is such insanely bad customer service to tell someone the wrong date. What if they book a hotel or, OMG, a fucking flight?! I cannot wait for you to get back to me on fucking monday with the correct date for confirmation, I need to use the date you gave me and trust you double-checked it.
Goddamnit. This is the internet and we don't have goddamned "normal business hours" on the internet. Welcome to the 24 hour cycle, n00bs.